Don't worry. I do not intend a discussion of polls and trends, swing states and the electoral college. No. My focus is something much more simple: trust; or, more to the point, lack of trust.
The American electorate no longer trusts the elites and their institutions. More specifically, they do not trust the corporate news media. And this lack of trust plays directly into Trump's hand. More significantly, it undermines Hillary Clinton. The corporate news media have wholly backed Clinton since the primaries. It is obvious to everyone that she is their candidate.
Here's just one example, her health. For months, the corporate news media did everything possible to deligitimatise anyone who questioned her health. Anyone who so much as wondered aloud about her well-being was instantly dismissed as a conspiracy theorist. The corporate news media condemned anyone who dared to raise the issue. The corporate news media's position had nothing to do with journalism. The news media were clearly acting as public relations agents for the Clinton campaign.
When a citizen posted a video of Clinton leaving the September 11 memorial service early, the corporate news media's position was instantly rendered untenable. No longer could the issue of her health be dismissed as a conspiracy theory. Yet rather than revert to journalism, the corporate news media continued to act as Clinton's public relations agents. First, they acritically repeated the line that she had merely overheated. Next, they acritically repeated the line that she had become dehydrated. Then they acritically repeated the line that she had non-contagious pneumonia and it was no big deal. Then they edited out her husband's claim that the collapsing incident was something that happened to her frequently. And then they pretended not to notice when he contradicted the pneumonia line by claiming she had flu.
Not content with being mere repeaters of the Clinton campaign, the corporate news media decided to resort to peddling a conspiracy story. Now they decided, on the basis of zero evidence, that Putin and Trump had poisoned her.
Indeed, the corporate news media and the Clinton campaign are apparently obsessed with Russia and the notion that Trump is Putin's agent. They have trotted out this incredible nonsense at every opportunity. Making stuff up, no matter how unbelievable has been a constant characteristic of the corporate news media/Clinton campaign.
The notion that the American electorate are unable to see they are being subjected to a torrent of propaganda is only credible from the Olympian heights of the elite's utter disdain and contempt for ordinary people. But the people are not the ignorant, stupid, gullible dupes the neoliberal elite believes them to be. They may be busy, but they are capable of seeing when they are being taken for fools.
The more the corporate news media tell the people that Clinton is the only qualified candidate and that Trump is deplorable, the more the electorate will reject the condescension. The corporate news media's blatant propaganda will play into Trump's hand. The people are not going to be told how they must cast their votes.